4 Things I Learned About Video Marketing At My MLM Conference |

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I have written in other articles how important it is to go to MLM conferences to increase your knowledge and network with other MLM marketers. I just finished my latest conference and the ideas in that room were fantastic. Here are four that are going to help me with my video marketing.

You can stand on the shoulders of giants. What that means is using heavy hitters to get your message across. You want to your leads and prospects to view you as an expert. They are searching for a leader, leaders like Warren Buffet and Donald Trump. Create a video about three things Warren Buffet taught you. You can read his book and talk about what you learned from it. You want to pass that information on to your list or prospects or just your community. What are people searching for on the Internet and tailor your message for that search.
Everyone has a story to tell. What is your story? Your story makes you real and believable. People want to know that they can do what you do. Showing them that you are just like them gives them hope and encouragement. You have the same hopes and fears and money challenges that they have and it is reassuring. Do not be afraid to tell your story because you are not alone. You are just the first to step up and talk about it. Learn to tell your story. Everyone loves a good story and learning how to tell your story is the first step to make yourself real in your leads’ eyes. You should have variation on your story, short, medium and long, because you will use your story in different circumstances.
When you make a video remember the average length is 3.5 minutes. Your videos should focus on answering a question or giving a helpful tip. You may have more information for them and you can direct them to your website at the end. But do not make the video a commercial. Leadership is about providing service. A key point is that the average attention of a human being is 2.5 to 7 minutes. Do really expect to have people, who don’t know you, to watch a video for 9-1/2 minutes. The subject matter better be fantastic or they will tune out after a couple of minutes.
Be as specific as you possibly can. Where possible – localize your video by adding a city to the tile. You may have a video about increasing your cash flow. A very generic tile, but add a place to the title and it becomes more relevant. A title like “How To Increase Your Cash Flow” is more targeted and liked by the search engines if titled: “How To Increase Your Cash Flow In San Francisco”. A money keyword and a localized title would be very relevant for the search engines to use.

I have shared only four ideas that I learned at this year’s conference for my MLM business. Video marketing is a skill set that you will need in your tool belt to grow your business. One final tip is focusing on giving to your leads. A leader gives without concern for cost or payback. Focus on helping people and you will receive far more than you give.

See how reading Mike’s article 4 Things I Learned About Video Marketing At My MLM Conference can help your network marketing business grow. I will help! Get your marketing training today for $1.00. I can save you time and money. Real help is waiting for your at Mike’s Millionaire Game Plan

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